chase - thinking about the details
Small business owners think about a million things at once. That’s why Chase made a credit card they never have to think about twice.
To prove it we created a campaign that showcases the wild and ambitious inner workings of real business owners, highlighting how the simplicity of Chase Ink lets them keep 100% of that ambition focused on what they do best.
social extension
We also created we created a social content series that delivers business knowledge & insights from a brand new perspective.
Instead of leaning on traditional business gurus & experts to lead each episode, we found unique leaders from a wide range of surprising fields and used their expertise to create a more unexpected & inventive take on practical business skills.
Building Trust
A lesson on trusting your team and delegating effectively. Taught by David Brown, the fastest blind athlete in the world and James Avery, his guide runner.
Creating Chemistry
A lesson on building functional teams and creating a culture that prioritizes collaboration. Taught by Sharon Bialy, one of Hollywood’s top casting directors.
Working Mindfully
A lesson on protecting your mental health as a business owner. Taught by Patricia Karpas, a former TV executive who gave up the corporate life to devote herself to meditation.
Credits
Agency: Droga5
Senior Art Director: Krish Karunanidhi
Creative Director / Art: Rachel Frederick
Creative Director / Copy: Dana Stalker
Executive Creative Director: Tim Gordon
Producer: Scott Sitman